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Unlocking Growth on Paid Social

  • up to 4 weeks
  • Intermediate

Unlocking Growth on Paid Social is designed to help professionals master the art of paid social media marketing. Learn how to optimize campaigns, target the right audience, and drive significant growth for your business.

  • Paid Social Media
  • Growth Strategies
  • Advertising Optimization
  • Audience Targeting
  • Campaign Analysis

Overview

In this course, you will delve into the intricacies of paid social media marketing. You will learn how to create and optimize campaigns, effectively target audiences, and analyze performance metrics. The course also covers advanced strategies for budget management, creative testing, and ad copywriting, ensuring you have the skills to drive growth through paid social channels.

  • Web Streamline Icon: https://streamlinehq.com
    Online
    course location
  • Layers 1 Streamline Icon: https://streamlinehq.com
    English
    course language
  • Professional Certification
    upon course completion
  • Part-time
    course format
  • Live classes
    delivered online

Who is this course for?

Marketing Professionals

Individuals looking to enhance their skills in paid social media marketing.

Growth Marketers

Professionals focused on driving growth through paid social channels.

Business Owners

Entrepreneurs aiming to leverage paid social media for business growth.

Why should you take this course?

Marketing

Unlocking Growth on Paid Social offers key insights and strategies to master paid social media marketing. Ideal for marketing professionals, growth marketers, and business owners, this course will help you optimize campaigns, target the right audience, and drive significant growth.

Pre-Requisites

1 / 3

  • Basic understanding of social media platforms

  • Familiarity with digital marketing concepts

  • Experience with advertising tools like Facebook Ads Manager

What will you learn?

Introduction to Paid Social Media
Overview of paid social media marketing and its importance in the digital landscape.
Setting Up Campaigns
Step-by-step guide to creating and launching effective paid social media campaigns.
Audience Targeting
Techniques for identifying and targeting the right audience for your campaigns.
Creative Testing
Methods for testing and optimizing ad creatives to improve performance.
Budget Management
Strategies for managing and allocating budgets to maximize ROI.
Performance Metrics
Understanding and analyzing key performance metrics to measure campaign success.
Advanced Growth Strategies
Exploring advanced strategies to drive growth through paid social media.
Ad Copywriting
Best practices for writing compelling ad copy that converts.
Campaign Analysis
Techniques for analyzing campaign data and making data-driven decisions.
Market Research
Conducting market research to inform and improve your paid social media strategies.

Meet your instructor

  • Dan Birdwhistell

    Paid Growth Advisor at Storybook Growth

    Dan is one of the world’s top User Acquisition experts and has managed $500mm+ in ad spend to build, optimize, and scale Paid Social programs for companies like Pinterest, Lyft, Shopify, Asana, Patreon, and Ipsy. He specializes in rapid creative testing and advanced bid/budget strategies to unlock massive scale at efficient costs. He is currently taking on new engagements - feel free to reach out here or via LinkedIn. Dan splits time between Lexington, KY and Charleston, SC.

Upcoming cohorts

  • Dates

    start now

Frequently Asked Questions

How can I learn more about this course?
For any additional information or to clarify any doubts about a course, feel free to reach out via chat or email. Our dedicated advisors are here to provide you with all the necessary details to ensure you make an informed decision about whether its the right course for you.
What payment options are available?
Mydra offers multiple payment methods for your convenience. You can choose to pay upfront with a card or bank transfer, utilize your Retribución Flexible tax credits, or opt for FixPay – our flexible payment plan. FixPay allows you to divide the cost of your course into up to 20 manageable monthly installments. For detailed Terms & Conditions, please click here.
How does Mydra vet top courses?
Our vetting process looks at the quality of the education provider, the qualifications of the instructors, success rates of past students, positive online feedback and other important data points. This ensures that we offer top-tier learning experiences, provided by the best in the field.

Still have questions?

If you can't find the answer you're looking for, chat with your Mydra advisor!

Price upon request