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Finance
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Maven

Financial Fluency for Product Leaders

  • up to 6 weeks
  • Intermediate

This course provides hands-on learning of essential financial skills needed to succeed as a product executive. It covers income statements, financial modeling, revenue models, pricing, and business valuation, all tied back to strategic product decisions.

  • Income statement analysis
  • Financial modeling
  • Revenue models
  • Pricing strategies
  • Business valuation

Overview

In this course, you will gain fluency in corporate finance, essential for success in the C-Suite and in front of a board. The course includes lectures, structured exercises, and real-world cases to help you build compelling financial cases for product initiatives. You will learn to analyze income statements, create financial models, understand revenue models and pricing, and grasp business valuation. This course will enhance your strategic thinking and credibility in the common language of finance at the executive level.

  • Web Streamline Icon: https://streamlinehq.com
    Online
    course location
  • Layers 1 Streamline Icon: https://streamlinehq.com
    English
    course language
  • Professional Certification
    upon course completion
  • Part-time
    course format
  • Live classes
    delivered online

Who is this course for?

Mid-to-senior product managers

Mid-to-senior product managers who want to speed their path to a leadership role.

New product VPs

New product VPs who want to shore up gaps in their skillset and be more successful in the hot seat.

Design and engineering leaders

Design and engineering leaders who want to increase their influence over strategic business decisions.

Why should you take this course?

Finance

Giff Constable

Instructor

This course will help you build fluency in corporate finance, essential for success in the C-Suite and in front of a board. You will learn to analyze income statements, create financial models, understand revenue models and pricing, and grasp business valuation. This course is designed for mid-to-senior product managers, new product VPs, and design and engineering leaders who want to increase their influence over strategic business decisions.

Pre-Requisites

1 / 3

  • Understanding of the basics: what revenue is, the difference between gross, operating, and net profit, and what EBITDA stands for.

  • Comfortable with modeling out initiatives in spreadsheets.

  • Basic financial knowledge but not necessarily an accounting background.

What will you learn?

Class 1: How income statement tells a story (and can also mislead)
Learn how an income statement tells a story and feeds into product decisions.
Class 2: How a leader uses models to inform, align, and drive decisions
Best practices for modeling, using models for alignment, and communicating your analyses to the C-Suite/board.
Class 3: Revenue models and pricing
Revenue models, packaging/bundling, and pricing.
Class 4: Business valuation, owner types, and what this means for product leaders
Business valuation, differences in owner/investor classes, and why this is crucial for product leaders to understand.
Roundtable 1
Open-ended Q&A session to discuss concepts and real-world applications.
Roundtable 2
Open-ended Q&A session to discuss concepts and real-world applications.
Roundtable 3
Open-ended Q&A session to discuss concepts and real-world applications.
Roundtable 4
Open-ended Q&A session to discuss concepts and real-world applications.
Assignment: Which project do you recommend?
Modeling exercise to recommend a project based on financial analysis.
Assignment: Price Increase Modeling Exercise
Modeling exercise to analyze the impact of a price increase.
Assignment: Model the impact of design
Modeling exercise to analyze the financial impact of design changes.
Pre-watch on business valuation
Pre-watch lesson on business valuation.

What learners say about this course

  • Great course if you want to upskill your modelling and financial fluency skills. Highly recommended!

    Lina

    Head Of Product Operations & Strategy, SumUp

  • This course is invaluable for product leaders who need to present business cases in order to get organizational alignment for strategic products initiatives. Giff walks you through not only how to build the financial model but also how to flex the model across different variables to facilitate meaning discussions.

    Tricia

    CTO / Head of Product In transition

  • Loved this course. It's practical and full of real examples. Giff's a good teacher and the classes are well planned out. Definitely recommend!

    Damnjan

    Chief Technology Officer, Fitpass global

Meet your instructor

  • Giff Constable

    Instructor, Maven

    Giff Constable is a product leader, entrepreneur, and author who currently teaches product leadership and product finance classes through Maven. In this role, he leverages his extensive experience as the former Chief Product Officer at Meetup and CEO of Neo to guide aspiring product leaders.

Upcoming cohorts

  • Dates

    Mar 3 — Apr 7, 2026

$1,100