Cloud Engineering

MOA Institute

Salesforce Data Cloud

up to 24 hours
Intermediate

This specialized program in Salesforce Data Cloud offers 15 hours of comprehensive training to equip you with the necessary skills to handle Salesforce Data Cloud projects. Gain practical and academic knowledge to master the platform, whether you work in a consultancy, as a client, or for personal interest.

Salesforce Ecosystem
Data Integration
Data Privacy
User Management
Data Harmonization

Overview

In this course, you will learn to navigate and configure Salesforce Data Cloud, understanding its integration within the Salesforce ecosystem. The program covers essential components, data privacy, and consent management, as well as practical applications through real-world case studies. With a focus on 'Learning by Doing', you'll gain hands-on experience to tackle end-to-end projects effectively.

Online
course location
Spanish
course language
Professional Certification
upon course completion
Full-time
course format
Live classes
delivered online

Who is this course for?

Salesforce Consultants

Consultants already immersed in the Salesforce world who want to master CDP.

Corporate Employees

Employees whose companies are implementing or operating with Salesforce CDP and want to master it.

Career Changers

Individuals looking to learn a high-demand discipline in the job market.

Why should you take this course?

Gain expertise in Salesforce Data Cloud, a high-demand skill in the job market. This course is ideal for Salesforce consultants, corporate employees, and career changers looking to master CDP. Enhance your career prospects by learning to manage data effectively and leverage insights for business success.

Pre-Requisites

1 / 3

Basic understanding of Salesforce platform
Familiarity with data management concepts
Interest in Customer Data Platforms

What will you learn?

Introduction to Data Cloud

Discover how Data Cloud integrates within the Salesforce ecosystem to maximize data value.

Introduction to Customer Data Platform (CDP)

An initial approach to CDPs, revealing their importance and application in the current business landscape.

Business and IT Use Cases Applied to Data Cloud

Explore practical examples of how companies in various sectors are leveraging Data Cloud to solve business and IT challenges.

Key Components and Functionalities of Data Cloud

Learn about the key elements and functionalities that make Data Cloud an essential tool for data management.

Types of Integrations and Connections with Data Cloud

Discover the multiple forms of integration with Data Cloud, from predefined connectors to custom point-to-point integrations.

Data Model, Privacy, and Consent Management

Learn about the data model structure of Data Cloud, along with best practices for privacy and consent management.

Interface Analysis and Configuration

Navigate the Data Cloud platform efficiently to maximize its potential.

Configuration and Maintenance

Learn how to configure and maintain Data Cloud, from user management to connections and general administration to optimize performance and security.

Data Harmonization in Data Cloud

Discover how to unify and normalize diverse data within Data Cloud to obtain a unique and coherent view.

Identity Resolution and Reconciliation Rules in Data Cloud

Discover how Data Cloud resolves identities and applies reconciliation rules to maintain data consistency and quality.

Calculated Insights & Streaming Insights

Explore how to generate and apply calculated and real-time insights to make informed and timely business decisions.

Segmentation and Audiences

Delve into various techniques and approaches to effectively segment and build high-value audiences.

Salesforce Data Cloud in Practice

Unravel the process that allows deploying and leveraging segments in various business initiatives.

Visual Insights Builder

A revolutionary visual tool that empowers users to design insights intuitively and effectively.

Workspace for Queries

Create and manage personalized environments that facilitate deep analysis and specialized queries.

Hands-On Real Cases on Platform

The golden opportunity to apply learning in practical and real situations within the platform itself, consolidating training.

Data Ingestion/Importance of Data

From collection to analysis: Exploring the importance of data ingestion and its impact.

Information Modeling and Unified Profile

Keys to success in data processing.

Segmentation and Activation

Strategies to maximize the value of data in the market.

What learners say about this course

“Practical cases and an intensive week to understand how Salesforce Data Cloud works, the CDP of the present and future.”
José Antonio
CMS Editor and Management Banco Sabadell - Citrix WorkSpace
“If you are looking to learn from the best professionals in a completely practical way, I recommend MOA 100%.”
Celia
Digital Marketing Strategist Quinton Biotech Labs
“The perfect combination of academic and practical training at MOA ensures that all classes are enjoyable and highly effective at the same time.”
Fabiola
Customer Care Representative Chiang Mai Lanna Business Services Ltd

Meet your instructor

Alejandro Alemany
Global Head of Data, Analytics & AI, Barceló Hotel Group
Alejandro Alemany has a deep passion for data, analytics, and artificial intelligence. He is currently the Global Head of Data, Analytics & AI at Barceló Hotel Group, where he leads a team of talented individuals in leveraging data and technology to improve the guest experience. Prior to his current role, Alejandro held various leadership positions in the data and analytics field, including Global Data, Analytics & AI Deputy Director at Barceló Hotel Group. His journey has been guided by a constant desire to innovate and create meaningful connections through data.

Upcoming cohorts

Cost
€1,500
Duration
24 hours
Dates
Nov 20 — Dec 3, 2025
Location
Online

Frequently Asked Questions

How can I learn more about this course?

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How does Mydra vet top courses?

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Still have questions?

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€1,500